Pro Sports Assembly Celebrates Inaugural Class of Medal of Leadership Award Honorees

Four Recipients Were Honored at Ceremony for their Exceptional Leadership Contributions and Impact on the Industry

Austin, TX - June 22, 2023 – Pro Sports Assembly (PRO), the association for professional sports business leaders, celebrated its inaugural class of honorees for the PRO Medal of Leadership Awards during a ceremony last night at The Assembly: Pro Sports Leadership Retreat and Workshop. The four Medal of Leadership Award honorees were selected by members of PRO for elevating the standards of leadership in professional sports. The Medal of Leadership Awards celebration was presented by Oak View Group Arena Alliance and supported by the NFL and Shinola.

B.O.L.D. Leaders Recognized by Pro Sports Assembly

First Cohort Earns B.O.L.D. Leadership Certificate Based on BREAKTHRU Brands "Brave, Outspoken, Lucid and Distinct" Training

Austin, TX - June 20, 2023 - Pro Sports Assembly (PRO), the association for professional sports business leaders, presents the inaugural cohort the B.O.L.D. Leadership for Women members.

National Women's Soccer League Unites with Pro Sports Assembly

League Joins Association for Professional Sports Business Leaders to Support Inclusive Leadership Across the Industry

Austin, TX - May 31, 2023 – Pro Sports Assembly (PRO), the association for professional sports business leaders, is proud to announce the National Women’s Soccer League (NWSL) has joined PRO as its latest member.

Inaugural Marshall Award for Values in Sport and Jason Jenkins “Victory for Humanity” Award to be Presented at the PRO Medal of Leadership Awards

Awards for Exceptional Leadership in Professional Sports Being Given in Honor of Late Miami Dolphins SVP of Communications and Community Affairs Jason Jenkins and Dallas Mavericks CEO Cynt Marshall

A recap of what Pro Sports Assembly members did to celebrate and support Black History Month:

Arizona Coyotes 

The Arizona Coyotes hosted a ten-week mentorship program for approximately 30 students enrolled in sports business programs at Historically Black Colleges and Universities. Coyotes staff constructed, decorated, and stocked a library full of books featuring characters of color and ethnicity. They also donated art supplies and their mascot, Howler, spent the afternoon interacting with students at Advance U Elementary. The Arizona Coyotes also hosted a panel discussion focused on increasing access to careers in sports for Black professionals, as well as conducted a month-long campaign honoring Black Arizona leaders and trailblazers. Lastly, four Directors and Executive-level staff contributed to the creation of the Arizona Pro Sports Diversity Coalition, focused on leveraging the collective power of professional sports in Arizona to increase diversity in the field.

https://www.nhl.com/coyotes/community/bhm

PBSL and Pro Sports Assembly form strategic partnership to create international opportunities in the sports industry

The new partnership will provide members with coaching, mentoring, training and support to aid career progression 

The Cleveland Cavaliers have become Founding Members of Pro Sports Assembly (“The Assembly”), a first-of-its-kind, industry-wide, and mission-driven 501(c)(3) organization for people who work in professional sports.

Designed to keep leagues, teams, unions and venues both knowledgeable and accountable for delivering an equitable and profitable future in professional sports organizations – The Assembly is a member-led community that challenges its industry to advance truly inclusive leadership. It believes that by developing cultural and gender intelligence, as well as setting best practices of stewardship, mentorship and allyship, professional sports properties can drive innovation, bolster financial performance, capture new markets and increase brand loyalty. The Assembly is aggressive in its vision and stance to enhance the future of its industry through the #PowerofProSports and aims, by 2030, to achieve parity in opportunity, pay and leadership across the industry.

Launched in September 2020, Pro Sports Assembly [PRO] is a first-of-its-kind, industry-wide, and mission-driven 501(c)(3) association for people working in professional sports. [PRO] was established to unite leaders across teams, leagues, unions and venues to advance the industry. From finance to innovation, operations and sales, to social responsibility, marketing, human resources and analytics, [PRO] aims to ensure there is a diverse and talented pipeline to lead its industry into the future.

Today, as part of its quarterly roundup of milestones and achievements, [PRO] announced that thirteen organizations have joined as founding members to help advance equity and achieve parity throughout the industry. The members include Atlanta Hawks/State Farm Arena, Austin FC, Cleveland Cavaliers/RocketMortgage Field House, Dallas Cowboys, Dallas Mavericks, Harris Blitzer Sports and Entertainment, Major League Baseball, Miami Dolphins, Olympia Sports and Entertainment, Pegula Sports and Entertainment, Spurs Sports and Entertainment, Texas Rangers, and World Wrestling Entertainment. Through their membership, each organization is not only providing leadership opportunities for their employees, but they are also creating the voice of the industry.